Pilot Library : aviation management

Essentials of Aviation Management
by J.F. Rodwell
Publisher:
ISBN-10:
0787297623
ISBN-13:
9780787297626
Published Date:
2003
Edition:
6th
Pages:
625
PURCHASE OPTIONS
A standard college textbook for students enrolled in Aviation Management curriculla. Addressing aviation students in basic managerial training and FBO (fixed-base operator) owners and managers; this text introduces small business theory and practice for general aviation service centers or FBOs in context with the national aviation system. Areas covered include business planning, marketing, financial strategy, human resources, administration, and information services. Flight line, front desk, flight operations, and aviation maintenance activities are discusses alongside their relevant regulatory contexts.
TABLE OF CONTENTS:
The Role of the Fixed Based Operator in the National Airspace System
Early economic history
market changes in recent decades
aviation milestones in recent decades
components of the modern aviation industry
aviation regulations
fixed based operators
FBO trends and issues
Management Functions
common managerial errors and how to address them
planning and organization
directing, coordinating, and controlling
the decision making process
time management
business ethics
Marketing
definition of marketing
national trends affecting general aviation
forecasts and market projections
the local aviation market
product and service definitions
marketing controls
marketing the airport
Profits, Cash Flow, and Financing
profit objectives
profit levels
realizing profits
setting cash flow and profit goals
budgeting
financing
credit management
Human Resources
industry trends
identifying human resource needs
laws and regulations
recruiting qualified candidates
selecting employees
orientation and training
communicating
motivating
evaluating employees
compensation systems
disciplanary problems
personnel policy manuals
employee organizations
Organization & Administration
legal structure
organizational principles
internal structure design
external pressures
practical applications
Management Infromation Systems
franchises and computerization
purposes and processes
management information systems
analyzing business activity
records and record keeping
aviation accounting
information system tools
business security
Operations - Flight Line and Front Desk
customer service
flight line
fueling
front desk
Flight Operations
air transportation
other commercial flight operations
flight instruction
sport and recreational flyers
aircraft sales
flight operations manuals
Aviation Maintenance
maintenance activity
personnel
facilities and equipment
parts and supplies
quality control
competition
administration
avionics repair stations
Safety, Security & Liability
risk exposure
risk reduction
risk transfer
accident policy and procedure
aviation security
Physical Facilities
national airport hierarchy
airport's wider environment
facilities at the airport
threats to the general aviation system
new initiatives and opportunities
The Future
exteranl trends affecting aviation
FBO strategic threats and opportunities
Appendices
Aviation Business Marketing suggestions
management audits
front desk procedures manual
job functions for various ratings
Negotiating aviation agreements
guidelines for leases
NATA community relations toolkit
RELATED LINKS:
- ...from the 'aviation management' Category
- > Aviation Law Workbook
- > FAR's Explained - Pilot's
- > Business and Corporate Aviation Management
- > Air Carrier Operation
- > FAR's Explained - Maintenance
- > FAR's Explained - Charter
- > Aircraft Safety
- > Practical Aviation Law and Workbook
- > Commercial Aviation Safety
- > Aircraft Accident Investigation
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